Capture Management Solutions

Marketing & Communications

MARKETING AND COMMUNICATIONS

Capture Management Solutions, formally Capture Marketing, is a full marketing services firm. We can create multi-layered approaches that include reaching your target audience through direct mail and email campaigns, earned and paid media opportunities and telephone based marketing campaigns. Capture Management Solutions works with clients to determine the best way to reach their target audiences and then delivers results that will drive demand for products, services and support for organizations.

Educate yourself print publication

CREATIVE DEVELOPMENT

Capture Management Solutions works with clients to determine the best way to reach their target audiences and then delivers results that will drive demand for products, services and support for organizations.

We utilize project management software to keep your project on time and on track.  Clients are allowed to see our proofs, edit and comment, and approve them directly online through our proofing software.

  • Develop marketing message, logo, and identity
  • Design, copy, proofreading, and layout
  • Print marketing and advertising
  • Direct mail, brochures, invitations, action alerts
  • Creation of newsletters and publications
  • Print and electronic campaigns
  • E-Newsletter design and management
  • Marketing collateral development
  • Photography and video creation and editing
  • Geocoding and legislative mapping available


Sample communications plan document outline digital strategies for association

COMMUNICATIONS PLAN 

Capture Management Solutions has developed a process to create a communications plan for nonprofit and professional associations. The communications plan drives the marketing and communications strategy that affect membership, branding, and organization awareness. Our firm follows the following process with organizations:
  • Mapping session or focus group testing
  • Develop communication engagement spectrum
  • Outline target audiences
  • Write communications plan
The purpose of the communications plan is to understand this simple question, "Why does this organization exist and why do we matter?" Our firm then outlines a plan that addresses how do we create messaging for prospects, active members and passive members.

Organizational leaders who go through this process have a richer understanding of their unique member benefit and effective messaging strategies to current and prospective members.

Sample social media from park downtown campaign

DIGITAL & SOCIAL 

Want a social media campaign that gets results? Let us show you how to share, develop content and help rise above the noise.
  • Develop social media calendars
  • Build a social media campaign for your organization
  • Help create awareness for your government initiative
  • Develop strategies for paid digital advertising
  •  A/B Testing 
  • Manage posts and calendars on behalf of client
  • Graphic reports to better understand the campaign
Capture Management Solutions works with many state departments and cities on their social media initiatives and project awareness campaigns.

media buying picture

MEDIA BUYING & PUBLIC RELATIONS

  • Strategic analysis and media lists
  • Press kits
  • Online media buying
  • Customer surveys
  • Media releases
  • Message Creation
  • Communication strategy and implementation
  • Guidance for media interviews


Sample website of Iowa Association of Councils of Governments

WEBSITE AND SEO

Website and microsite creation for organizations, associations and government entities.
  • Website creation using Architect platform
  • Account manager assigned to the project
  • Photo and video optimized for web
  • Website and social media integrations
  • Gated or password protected pages
  • Amazon Cloud hosting for worry-free maintenance
  • Secure SSL certificate for each website
  • Search Engine Optimization (SEO) services
  • Website analytics setup
  • Easy end-user edits for updates
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